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Social Media for Insurance Agents
Since the founding of the insurance industry in America more than 250 years ago, the most successful method of converting a prospect into a customer has been establishing a personal relationship with …
Category: Business Insurance, Technology, Sales Tips, Marketing
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5 Tips for Calling Insurance Leads
If the idea of making cold calls to any of the insurance leads that come your way gets your heart racing and your palms clammy, don’t worry – you’re not the only one. Plenty of …
Category: Business Insurance, Online/General, Sales Tips
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Same-Sex Marriage & Insurance
It seems that barely a week goes by without the issue of same-sex marriage being in the news. According to Freedomtomarry.com, same-sex couples are legally able to marry in the District of Columbia …
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Reinsurance: Who Insures the Insurance Companies?
When it comes to insurance, most people are familiar with homeowner’s, renter’s, automotive and life insurances. They are personal products people purchase to protect themselves from …
Category: Online/General
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The Most Expensive Insurance Claims in U.S. History
Whether natural or man-made, disasters cost the insurance industry more than $25 million per event on average. Not only do hurricanes, tornadoes, earthquakes, acts of terrorism and other catastrophes …
Category: Property & Casualty
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How to Write a Business Plan for an Insurance Agency
If you’ve decided to start an insurance business rather than join an established firm, or already have an established business and are one of the lucky ones without a business plan, the first …
Category: Online/General
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Copyright and Fair Use for Insurance Agents
You’ve probably heard the phrase, “content is king” many times in this modern age of technology. As people are spending more time online searching for information to both entertain …
Category: Marketing
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Keeping Your Clients Attention
There’s one thing you need to keep in mind any time a prospective insurance client reaches out to you looking for a quote or a current client calls to ask a policy question: This person is …
Category: Sales Tips
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Send a Newsletter to Stay in Front of Customers
Any good salesperson knows that turning a prospect into a customer is only the first step in the relationship. In order to keep clients over the long term, you need to make yourself invaluable but …
Category: Marketing
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Close Insurance Sales with a Better Followup
In a review of more than 20 million leads, the contact probability for consumers increased by 87% simply by calling the consumer a second time within a short period. (Velocify call report)
We've all …
Category: Sales Tips
