Marketing
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12 Common Objections #4: “I Need More Information”
Say you've just given a client your full sales presentation only to hear him or her say, “I'm not convinced. Could you e-mail me some more information before I make my decision?” There's a chance …
Category: Marketing
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Get Involved in Your Community!
What’s the benefit of becoming known as someone who’s involved and interested in doing things around your community? You might get new customers, more revenue and a bigger office. You …
Category: Marketing
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3 More Tips for Errors and Omissions
You Can't Blame the Site Most social media site user agreements include clauses that indemnify them from any responsibility in the event of harm to a user. Know Your State Law Regarding Advertising …
Category: Marketing
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Insurance marketing: When you are one among several insurance agents
In insurance marketing, it is not unusual for your customer to be contacted by several insurance agents. He or she may be uncomfortable, overwhelmed or being pulled in too many directions by agents …
Category: Marketing
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4 Tips for a Compelling Newsletter
A newsletter can be a great way to let your customers and others with an interest inyour agency know what's going on with your growing business. But it needs to be an attention-grabber. Here's four …
Category: Marketing
